Campaign Creative Archives - Ad Results Media

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Streaming Audio, Campaign Creative, General, Audience Targeting, Performance, Podcast Insights

How to Advertise on Pandora

Brands stand to reap many benefits from advertising on Pandora. Here we break down the ins and outs of advertising on the popular platform.

January 10th 2025

Streaming Audio, Campaign Creative, Measurement, Programmatic Media Buying, Media Buying, Audience Targeting, Performance, Scale & Measure, Podcast Insights

How to Advertise on Spotify

Ready to start advertising on Spotify? We have all the details on how to launch an audio advertising campaign that delivers ROI.

January 10th 2025

Programmatic Media Buying, Streaming Audio, Campaign Creative, Measurement, Radio Advertising, General, Ad Creativity, Media Buying, Audience Targeting, Performance, Scale & Measure, Podcast Insights

Benefits of Audio Advertising in 2025

Explore the many benefits of using audio advertising to promote your brand. From targeting specific demographics to improving brand recognition, discover how audio advertising can help your brand grow.

January 10th 2025

Podcast Insights, Performance, Audience Targeting, Media Buying, Programmatic Media Buying, Campaign Creative

Podcast Advertising Types & Examples

Ad Results Media believes that host live-read ads that are permanently embedded into the show or pre-produced (host read or voiced over) ads that are likely bought programmatically and dynamically inserted are both critical components within your overall media mix.

January 10th 2025

Campaign Creative, Podcast Insights, Performance, Ad Creativity, General, Streaming Audio, Creator Marketing

Give Your Brand Full Audio Advantage in 2025

5 key strategies to maximize audio advertising in the coming year—and beyond.

December 2nd 2024

Podcast Insights, General, ARM, Insights, Culture, News, Campaign Creative

Introducing Craig Stein, ARM’s New Senior Vice President of Media Planning

We sat down with a leader in transformative marketing for insight into all things strategy.

November 20th 2024

Measurement, Campaign Creative, Streaming Audio, Creator Marketing, Brand Safety, Podcast Insights, Scale & Measure, Performance, Audience Targeting, Media Buying, Ad Creativity, General

The Ultimate Guide to Digital Audio Advertising

As digital audio’s influence continues to grow, brands are tapping into its unique abilities. ARM's audio experts share insights into creative, measurement, and strategy.

November 13th 2024

Creator Marketing, Streaming Audio, Campaign Creative, Industry News, General, Podcast Insights

How Audio Can Maximize Your Holiday Season Advertising

Audio strategies to help brands meet end-of-year goals, maximize Q4 budgets, and start the new year off right.

October 16th 2024

Audience Targeting, Streaming Audio, Campaign Creative, Measurement, Programmatic Media Buying, Brand Safety, General, Performance, Scale & Measure, Podcast Insights

2024 Elections & Audio Advertising

How brands and political advertisers can capitalize on audio advertising’s abilities to reach and inform key audiences.

October 2nd 2024

ARM, Radio Advertising, Measurement, VODcasting, Campaign Creative, Streaming Audio, Creator Marketing

The Rise of Specialty Agencies

The “why” behind agency specialization, the benefits, and considerations for brands aimed at maximizing ad dollars.

September 4th 2024

Campaign Creative, Radio Advertising, Ad Creativity

Creating a Consistent Audio Identity

How strong digital audio branding can increase market share.

August 21st 2024

Campaign Creative, General, Ad Creativity, Podcast Insights

Innovative Audio Advertising Formats

The latest audio ad types that capture ears, minds, and profits

August 7th 2024

Performance, Campaign Creative, General, Ad Creativity, Podcast Insights

How Consumers Are Engaging with Audio

Learn how audio creates emotional connections with consumers. Ad Results Media shares insights on leveraging audio for impactful, personalized marketing.

July 24th 2024

Streaming Audio, Campaign Creative, General, Ad Creativity, Podcast Insights

Creating Engaging Audio Ads

Developing a digital audio strategy centered on creative that shines.

July 10th 2024

Ad Creativity, Audience Targeting, Performance, Scale & Measure, Podcast Insights, General, Streaming Audio, Campaign Creative, Measurement, Brand Safety

Minding the Audio Gap

Audio consumption is booming—and now is the time for ad spend to catch up. Let's talk about why audio, why now.

June 27th 2024

Audience Targeting, Streaming Audio, Campaign Creative, YouTube Advertising, Industry News, General, Ad Creativity, Performance, Podcast Insights

How AI Is Changing the Audio Ad Market

New tech is enabling creative customization at scale. Read on for the details on how AI is advancing audio advertising.

June 12th 2024

Podcast Insights, Scale & Measure, Audience Targeting, Media Buying, Programmatic Media Buying, Measurement, Campaign Creative

Dynamic Ad Insertion on Podcasts: What It Is and How It Works

Discover the power of dynamic podcast ads with our expert guide. From targeting to optimization, unlock the potential of this effective advertising format.

March 27th 2024