Discover the power of dynamic podcast ads with our expert guide. From targeting to optimization, unlock the potential of this effective advertising format.
Autonomous sensory meridian response (ASMR) is an audio phenomenon with the potential to pay dividends for advertisers--is it right for you?
ARM's targeted audio strategy proved profitable for insurance platform Policygenius.
Ad Results Media believes that host live-read ads that are permanently embedded into the show or pre-produced (host read or voiced over) ads that are likely bought programmatically and dynamically inserted are both critical components within your overall media mix.
Why successful audio advertising requires specialized expertise, not your AOR or in-house team
Sustaining attention and creating success means crafting effective--and memorable--messaging. Here's how.
Check out the ARM On the Mic podcast for more industry insights.
Ready to start advertising on Spotify? We have all the details on how to launch an audio advertising campaign that delivers ROI.
Explore the many benefits of using audio advertising to promote your brand. From targeting specific demographics to improving brand recognition, discover how audio advertising can help your brand grow.
Brands stand to reap many benefits from advertising on Pandora. Here we break down the ins and outs of advertising on the popular platform.
What makes a great programmatic ad spot? From placement to scripting, we've got everything you need to know.
Follow these tips to make the most of your holiday marketing spend and engage your customers through audio.
Ad Results Media discusses five ways to engage and convert Generation Z through the optimization of ad creative in podcasts.
It’s hard to keep up with such a rapidly changing, but increasingly successful industry. So we do it for you. Sign up to receive updates and we’ll keep you in the loop.
Joining from Laundry Service, Fox will lead agency’s expansion. New York, NY, March 20, 2024 - Today, Ad Results Media (ARM), the leading audio-focused agency known for its innovative work across podcasts, digital audio, vodcasting, and other digital audio channels, announced the appointment of Jordan Fox as Chief Executive Officer. With a rich leadership background...
To find success in the audio as an advertiser, you have to approach things from the listener’s perspective. Especially with programmatic advertising.
We explore all elements of building your brand though audio including the proper starting point, the right influencers and platforms to partner with, the best approach to creative and how to measure success.
We rounded up some of the top experts in our industry like Co-Founder of Sports 1 Marketing, Consultant & Business Coach, and podcast host David Meltzer, as well as executives from the programmatic media buying platform Audiohook, the weekly adtech newsletter Sounds Profitable and our very own Mike Kropko, Co-CEO of Ad Results Media to...
In today's episode, Lindsay Smith sits down with Bryan Barletta of Sounds Profitable fame and Jordan Bentley, Founder of Audiohook, to discuss how programmatic ad buying works, the evolutions in the technology, and why we shouldn't be afraid to embrace this emerging tech.
Best practices have a tendency to our rule our life, even if you don’t always notice them. There’s the best way to load the dishwasher. There’s the best way to compose an email. There’s the best way to approach an advertising campaign…
A tongue-in-cheek holiday “gift guide” for media buyers, with a focus on podcast advertising that delivers the goods in six different ways.