Ad Results Media (ARM) specializes in helping breakthrough brands join the conversation at scale. With over twenty years of expertise, Ad Results Media amplifies brand stories across thousands of shows, publishers, and emerging platforms. They’re a data-driven matchmaker—strategically pairing world-changing brands with engaged audiences to create the sound of success.
Today, over 100 million people in the U.S. are actively listening to podcasts and 56% of those listeners have purchased something advertised on a podcast. Interested yet?
Percentage of podcast listeners have purchased a product or service after hearing an ad
# of people who listen to podcasts weekly
# of people who've listened to a podcast in last month
Total projected podcast ad spend by 2021
Despite urban myths, radio is still king. The oldest electronic medium is also the largest medium in terms of reach and ad dollars. Terrestrial radio and SiriusXM should still be a core component of your media mix.
Popular, Powerful, Proven. These ads supported platforms have a robust share of ear with Generation X and Z, but there is no typical streamer and you can reach any audience in a highly targeted manner.
These aren’t banner ads. Like endorsements on podcasts and radio, we work with YouTube influencers to natively integrate their endorsement of your brand into the content of their show.
Monthly podcast consumers have crested 100M for the first time and 55% of those listeners pay more attention to podcast ads than any other medium. Combine that with the opt-in listener mindset, and podcasts are delivering results like no other channel right now. For an experienced partner to help your brand find the right audience, achieve long-term growth, and improve advertising ROI, look no further. Be part of the story.