Audio
More Than Meets The Ear Series – Niche Messaging: Building A Brand
Liquid I.V. takes an experimental approach in partnering with podcasts.
Press
Podcast News Daily Q&A: Ad Results Media’s Patty Mertes On Q4 Ad Trends
Ad Results Media VP of Media Patty Mertes provides insight...
Industry
More Than Meets The Ear Series – The Power of Personality
For advertisers, partnering with a magnetic podcast host can yield...
News
More Than Meets The Ear Series – Case Study: How We Did It
For Molson Coors, successful podcast advertising starts with getting “a...
Measurement
More Than Meets The Ear Series – Make Your Voice Heard
In this segment of our More Than Meets The Ear...
Audio
As Brand Safety Becomes Bigger Issue, A Big Audio Buyer Builds An Advertiser Warning System
Which podcast shows are considered “brand safe” has become one...
News
Fast Company’s More Than Meets The Ear Series
In our More Than Meets The Ear Series, we partnered...
Measurement
Is Programmatic The Future Of Podcast Advertising?
For podcasts, using both host live-read and pre-recorded ads can...
Measurement
Does Gender Impact Podcast Ad Performance? Here’s What We Found.
Ad Results Media VP of Analytics, Lanny Chiu, provides insight...
Creator
A Pairing Never Tasted So Good: Chicks in the Office x Coors Light
Ria and Fran of Barstool Sports’ “Chicks in the Office”...
Press
Why Advertisers Are All In On Podcasts
Ashley Flowers of Crime Junkie explains how the power of...
Industry
Audio Advertising Offers Brands Badly Needed Stability in the Rapidly Evolving Cookie-scape
For those of us in media, the word “cookie” instantly...
Industry
Stories of Innovation Thrive on Podcasts
We’ve seen a wave of change for consumers and businesses...
Measurement
Analysis Isn’t A Drag, But This One Is.
Ad Results Media VP of Analytics, Lanny Chiu, breaks down...
News
Introducing the Next Evolution of ARM
We’re excited to share the next iteration of Ad Results...
Creator
Celebrating PRIDE Month with our favorite LGBTQ+ Storytellers
This year PRIDE month feels even sweeter and we have...
Industry
Spoiler Alert: Better Creative Lowers Your Podcast Advertising CPA
Ad Results Media CMO, Kurt Kaufer, analyzes the impact of...
Industry
4 Ways Specialty Agencies Help Brands Navigate Podcast Advertising
If you’re not using an agency that specializes in podcasting,...
