BEHIND THE MIC

Industry

Explore the latest insights and trends in Industry
All Audio Creator Industry Press eBooks
Icon Types of Radio Ads & Examples
Industry

Types of Radio Ads & Examples

Radio advertising is often overlooked in today’s digital-first media landscape,...
Icon What Marketers Should Take Away from IAB NewFronts 2026
Industry

What Marketers Should Take Away from IAB NewFronts 2026

This week’s IAB NewFronts 2026 made one thing clear: the...
Icon Reaching Sports Fans in the Age of Audio
Industry

Reaching Sports Fans in the Age of Audio

Today’s most devoted sports fans aren’t just watching on TV...
Icon Digital Audio Advertising in 2026: Turning Listener Attention Into Brand Impact
Industry

Digital Audio Advertising in 2026: Turning Listener Attention Into Brand Impact

Digital audio isn’t a niche experiment anymore. It’s an increasingly...
Icon Podcast Advertising Is Growing Up: ARM’s Key Takeaways from Magellan AI’s Q4 2025 Benchmarks
Industry

Podcast Advertising Is Growing Up: ARM’s Key Takeaways from Magellan AI’s Q4 2025 Benchmarks

Magellan AI’s Q4 2025 Podcast Advertising Benchmarks make one thing...
Icon Podcast Advertising Types & Examples
Industry

Podcast Advertising Types & Examples

Ad Results Media believes that host live-read ads that are...

Interested in hearing more about how we help brands grow?

All articles
Icon Precision Targeting in a Privacy-First Audio Ecosystem
Audio

Precision Targeting in a Privacy-First Audio Ecosystem

For years, marketers were told to prepare for a cookieless...
Icon The Trust Shift: Why Audio Matters More in the Creator Era
Creator

The Trust Shift: Why Audio Matters More in the Creator Era

Every year, Cannes produces a new headline about where marketing...
Icon Podcast Advertising Benchmarks Are Here: What Brands Need to Know
Measurement

Podcast Advertising Benchmarks Are Here: What Brands Need to Know

Brands love the intimacy of podcasting, audiences trust the hosts,...