BEHIND THE MIC
Explore the latest insights and trends in audio and creator advertising
Audio
Audio
Amplifying Audio Investments with Video in 2026: A Strategic Playbook for Brands
In 2026, audio isn’t a supporting tactic. It’s the connective...
Audio
Podcast Advertising Types & Examples
Ad Results Media believes that host live-read ads that are...
Audio
Why Treating Audio as Just Another Digital Line Item Is Costing Brands Real Growth
In an era where everything from calendars to refrigerators are...
Creator
Creator
Podcast Influencers: The Future of Authentic Brand Storytelling
Consumers are getting harder to reach – and even harder...
Creator
Tuning Into Gen Z: Why Your Brand Needs Audio & Creator-Based Advertising
In 2025, Gen Z isn’t just a demographic – it’s...
Creator
YouTube Influencer Marketing Playbook
The YouTube creator economy guide for marketers
YouTube is the world’s...
Industry
Industry
Podcast Advertising Is Growing Up: ARM’s Key Takeaways from Magellan AI’s Q4 2025 Benchmarks
Magellan AI’s Q4 2025 Podcast Advertising Benchmarks make one thing...
Industry
Podcast Advertising Types & Examples
Ad Results Media believes that host live-read ads that are...
Industry
Is Radio Advertising Effective?
With all the marketplace buzz about podcasts and streaming music...
Press
Press
ARM Welcomes Jess Robine as EVP, Media & Operations
We are thrilled to welcome Jess Robine as our new...
Press
ARM Welcomes Imran Ismail as Managing Director to Drive Client Operations
We are thrilled to welcome Imran Ismail to ARM as...
Press
ARM x Stagwell Partnership Brings New Audio Intelligence to Brand Campaigns
ARM x Stagwell Partnership Brings New Audio Intelligence to Brand...
