Measurement
Maximizing ROI with Programmatic Audio: Targeting, Timing, and Testing Strategies
In the ever-evolving world of digital advertising, programmatic audio is...
Measurement
Unlocking Audio’s Full Potential: Why Standardized Measurement in MMM Is the Next Frontier
At Ad Results Media, we’ve long believed in the unique...
Measurement
How to Measure Podcast Advertising ROI
Podcasting is mature and can be granularly measured. We have...
Measurement
Is Radio Advertising Effective?
With all the marketplace buzz about podcasts and streaming music...
Measurement
Is Podcast Advertising Effective?
Weekly audio listening has hit an all-time high, with over...
Measurement
Benefits of Audio Advertising in 2025
Explore the many benefits of using audio advertising to promote...
