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Measurement

Explore the latest insights and trends in Measurement
All Audio Creator Industry Press eBooks
Icon How to Measure Podcast Advertising ROI
Measurement

How to Measure Podcast Advertising ROI

Podcasting is mature and can be granularly measured. We have...
Icon Is Radio Advertising Effective?
Measurement

Is Radio Advertising Effective?

With all the marketplace buzz about podcasts and streaming music...
Icon Is Podcast Advertising Effective?
Measurement

Is Podcast Advertising Effective?

Weekly audio listening has hit an all-time high, with over...
Icon Benefits of Audio Advertising in 2025
Measurement

Benefits of Audio Advertising in 2025

Explore the many benefits of using audio advertising to promote...
Icon Ultimate Guide to Podcast Advertising in 2025
Measurement

Ultimate Guide to Podcast Advertising in 2025

Podcast advertising is the ability for brands to pay for...
Icon Creating Engaging Audio Ads
Measurement

Creating Engaging Audio Ads

Developing a digital audio strategy centered on creative that shines. 

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Icon Loud and Beautiful: How Audio Ads Give Beauty & Wellness Brands a Voice
Audio

Loud and Beautiful: How Audio Ads Give Beauty & Wellness Brands a Voice

For industries where looking good and feeling good go hand...
Icon 2025 Upfronts & Newfronts: ARM’s Key Takeaways
Industry

2025 Upfronts & Newfronts: ARM’s Key Takeaways

Tech Titans, Live Sports, Rewriting Media: May 2025 Upfronts &...
Icon From Podcasts to Playlists: Why Brands Are Doubling Down on Streaming Audio
Audio

From Podcasts to Playlists: Why Brands Are Doubling Down on Streaming Audio

At ARM, we believe in building smart, connected, audio-first strategies,...