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Episode 31 - Why We Love True Crime

Why do we love stories of true crime? Is it the fear? Is it the thrill? Or is it the feeling of "what if" that these stories often times elicit? In this episode of On the Mic with Ad Results Media, Lindsay Boyd walks Nathan Spell through the science behind why we're obsessed with true...

March 22nd 2021

Moving From “Brand Like” to “Brand Love” with Podcast Advertising

Brand love is often defined as that moment when your loyal customers become advocates for your brand – espousing the benefits of your products or services to all who will listen. But having customers who love your brand doesn’t just feel good – it’s good for your bottom line too.  According to Talkwalker’s Brand Love...

February 15th 2021

We’re so into podcasts we started our own.

Check out the ARM On the Mic podcast for more industry insights.

Podcast "Super Listeners" Study

We’re excited to partner together with Edison Research and PodcastOne for the second-annual Super Listeners Study. What is a Super Listener? Podcast “Super Listeners” are Americans 18+ who listen to five or more hours of podcasts weekly. Podcast Super Listeners are exposed to the most amount of podcast advertising and provide invaluable insight as to...

December 7th 2020

Episode 8 - Audio Matters!

In Episode 8 of On the Mic with Ad Results Media, Lindsay Boyd takes our listeners on her personal journey as a podcaster and voice over actor as we launch our newest series: Why Sound Matters. In this introductory episode, listeners will have the opportunity to experience the differences in sound quality produced by various...

March 8th 2020