BEHIND THE MIC

Audio

Explore the latest insights and trends in Audio
All Audio Creator Industry Press eBooks
Icon 93% Reach And Still Undervalued: Audio’s 2026 Reality
Audio

93% Reach And Still Undervalued: Audio’s 2026 Reality

Every year, Nielsen releases its Audio Today: How America Listens...
Icon From Automation to Augmentation: How AI is Enhancing, Not Replacing Host-Read Podcast Ads
Icon 5 Huge Audio Trends That Should Change Your Media Strategy
Audio

5 Huge Audio Trends That Should Change Your Media Strategy

For years, marketers have talked about audio as an “emerging...
Icon What 97,000 Campaigns Reveal About the Future of Audio Advertising
Audio

What 97,000 Campaigns Reveal About the Future of Audio Advertising

The newest Performance Benchmark Report from Podscribe offers one of...
Icon When Podcasts Become Social Engines, Not Just Audio Placements
Audio

When Podcasts Become Social Engines, Not Just Audio Placements

Podcasting is no longer confined to headphones and podcast apps....
Icon Digital Audio Advertising in 2026: Turning Listener Attention Into Brand Impact
Audio

Digital Audio Advertising in 2026: Turning Listener Attention Into Brand Impact

Digital audio isn’t a niche experiment anymore. It’s an increasingly...

Interested in hearing more about how we help brands grow?

All articles
Icon Why Reach Is No Longer Enough in Audio Advertising
Measurement

Why Reach Is No Longer Enough in Audio Advertising

For years, marketers have measured audio advertising success using familiar...
Icon Podcast Advertising Types & Examples
Industry

Podcast Advertising Types & Examples

Ad Results Media believes that host live-read ads that are...
Icon Types of Radio Ads & Examples
Industry

Types of Radio Ads & Examples

Radio advertising is often overlooked in today’s digital-first media landscape,...